Make sure that you pay close attention to the amount of information you post on Video. If you only talk every once in a while, many users may become bored and look elsewhere for gratification. Posting too much is not a good thing either since many people will read it as desperation. Do your best to find the proper balance.
If you are especially shy, you should find a way to overcome that before you start trying to market your business. People will not clamor to do business with someone that seems to have a hard time communicating. If this is not something you can change, you should consider hiring someone to do your marketing for you.
Consider surfing Video as your company instead of yourself. When you're on your page, you have the opportunity to check out Video as the page itself. Do this and like pages which you think have a similar fan base, and then comment on those pages as well to get your name out to an expanded audience.
By using the Power Editor, you can get your marketing post into mobile user's news feed, the best way to reach those who aren't using a traditional computer to access Video. In fact, there are also "Desktop News Feeds" which go to those on computers as well, so you can target both.
When using Video to promote your business, other use photos to convey messages. Photos are a great way to showcase what you have to offer. They also allow you to write in descriptions and additional information that your users will find helpful or interesting. Don't neglect to describe your photos, you will be missing out on key SEO and search capabilities.
Offer something in exchange for signing up on your Video page. Having visitors register on your page lets you engage them in ongoing dialogue about your business. Offering them something, such as an entry in a sweepstakes, makes them more likely to register on your page and provide your business with valuable leads.
If you do not have time in the day to maintain a Video page, you should get someone else to do it. People will notice if your messages become to brief and start to lack substance. It is perfectly acceptable to have someone else run the page while you work on other aspects of the business.
Try to create a dialogue with your customers. Ask them what kinds of products are their favorite or if there is anything they would like to see added to your business. Try to keep the topics for dialogue positive. Do not ask them what was the worst experience they had with you or one of your products
Video is not only a place you can use for your own social connections. It is also a site where you can market your business to people. Use the tips here to help you reach as many people as you can. Video can be a great partner in your overall marketing strategy, so give it a shot.